The easiest way to get more seo traffic

  - Anujpr What if there was a easier way to get SEO traffic to your website than writing thousandsand thousands of articles? Hey, everyone, I'm anujpr, and today I'm going tobreak down the easiest way to get SEO traffic. (bright music). As you can see on my screen here, I'm logged into my Google Search Console. And I want to show yousomething really interesting. If I click the NEW buttonso I can filter more, I can go to Search appearance,then click on Videos. This is going to show mehow much traffic I'm getting from things like videos,right, because I filtered down. If you look here, 318,000 clicks. That's not bad. And if I look at the last 12 months, it's a good amount of traffic that I'm getting from Google, right? It's roughly 100,000 visitors a month that I've been gettingover the last three months. And then when you lookat the last 12 months, the amount of traffic thatI'm getting is over a million. And it really varies basedon the type of content that I'm producing because some of the videocontent really hits hard. And I'm also in B2B, sosome times of the year, during holiday months and stuff like that, it doesn't do as well. Some of the content is from social posts or posts related to Instagram followers, as you can see here, orfree Instagram followers, so it may not be asrelevant to my business. And some of 'em are much more relevant, like keyword researchtool, which is Ubersuggest. So over the years, I figure that, hey, I need to stop producing just content to get quote-unquote traffic. I need to get more relevant traffic because I don't really helppeople with Instagram marketing from a business standpoint, but my ad agency NP Digital does help with things like SEOtools or growth hacking. So we started focusing on videos that don't just bring traffic, but bring quote-unquoteour ideal customer. Nonetheless, as you can see here, I've gotten quite a bitof clicks from Google just from video SEO. And as you can see onthe Neil Patel website, I publish my own videos here. So as you scroll throughoutmy blog, you'll see videos. I embed 'em on the blog. I publish so much content every day. Right, here's one, "How to Continually Find NewKeyword Opportunities," right? As you can see, some of thekeywords that are popular related to keyword research,keyword research tools. And I also have Ubersuggest,so that helps with that. "How to Track and Improve Your Rankings." Again, doesn't have the volume that, let's say, Instagram followers has, but it can bring the ideal customers. That can help me generate more sales and more revenue for my ad agency. So I have content on everything, so how to write a blog post. I have videos on literally all these type of topics out there. Here's one, videos from start to finish. Some of them is pulling from my channel, some from other people's channel. But this has helped tremendously. And if you look at my YouTube page, I'm getting tons and tons of views. I publish my content here. But the key is I don't justpublish my content on YouTube. I'm also publishing it on my own website, and it's driving a lot of traffic. I have content onWordPress, daily SEO tasks. I even have reels that I'vebeen testing on YouTube, or shorts as they wouldcall it on YouTube. Instagram's more reels. And I just produce tons of video content eachand every single week. And I don't really do muchto optimize it, right? I'm using all the code. I'm just making sure how's my site, how's all the schemamarkup, stuff like that. Lets Google know whattype of content I'm using. But the point I'm trying to make is just go and create video content and publish it on your blog. It's not that competitive. You can rank for a lot of stuff because what Google's doingis they're including it in the results, so not only do you have achance of ranking for text, but, hey, there's not asmany people creating videos, so it's not as competitive. And what I would recommend that you do is do your keyword research. So if you go to app.neilpatel.com, and you're just like, "All right, I'm in the digital marketing space." So you can go load upthe Ubersuggest tool, which you can find at app.neilpatel.com, and you can type in keywordsrelated to anything. So I can type in digital marketing. And once you type in keywords like this, you'll see the search volume. Don't worry about the SEOdifficulty or the CPC. Typically, though, the higher the CPC, the more lucrative thatterm is going to be. And go create contentall these popular terms. You can even create a videoon digital marketing agency, digital marketing jobs,digital marketing company. So in essence, what you want to do is you want to view all the keyword ideas, continually find more and more keywords that have good volume and high CPC. So digital marketing agency, way higher CPC than a lotof the other keywords here, which is great. Digital marketingcompany, again, high CPC. Digital marketing services,high CPC, courses. I can release a video on a course, give the first lesson for free, and then I can tell 'em in the video where they can go forthe rest of the content. And if you do this, what you'll find is you can end up getting a lot more SEO traffic in the long run by just creating contentvideo-based that is super popular. And I would just continuallyfind a lot of keywords. And once you find thekeywords that you like, you can just keep track of 'em. So I would add agency, company, digital marketing company,let's see, services, strategy, courses. I would add those to a list. So in Ubersuggest, youcan add it to a list. And I can create a list. Let's go create a new one. So I can create one onYouTube video ideas. I click plus. And now those keywordsare going to be added to this keyword list than I can get in theleft-hand navigation side. So then I can keep trackof all the keywords that I need to go andcreate a YouTube video on. And if you just leverage thissimple strategy over time, you can keep gettingmore and more traffic. But don't make the mistake I did. As you can see, I was gettinga lot more video traffic from things like Instagram followers. If I change date range to last 28 days versus last 12 months, you'll see that I'm notgetting as much traffic from terms as Instagram followersas I used to be getting. And as you can see here, keyword research, affiliate marketing, Google Analytics. It's because I'm focusingmy video content on keywords that have a high CPC thatare related to my business, so that way I'm not just getting views. Even if I get 1/10 the views, but those views are goingto convert into customers, that's better than getting10 times more views but getting zero customers from it. So it's not just about going after volume. You want to go after volume with high CPCs that are related to your business. And don't forget the relatedto your business part because if you do that, then you'll get the viewsof the right audience and convert them into customers.